Video Strategy
- Ensure your content reflects your brand message clearly.
- Create customer personas to target your audience better.
- Build content around your target audience's interests.
- Manage a content library to purpose your video content.
- Maintain a consistent style for your videos.
NATIVE VIDEO CONTENT
- Native videos are those that are uploaded directly to each network.
- Uploading videos this way is likely to get you more engagement.
- Native videos can be watched more easily by your followers.
SHORTER VIDEOS
- The human attention span is falling (it is now <8 secs).
- Your video content has to grab the viewer's attention within that span.
TELL A STORY
- Create a strong story arc and make it meaningful.
- Appeal to customers emotionally and provide a solution.
- Involve your audience by crowdsourcing content ideas.
In the end, make your video stand out from the crowd. Create your unique corporate video for your events, roadshows and for presentations. You can also take the help of corporate video production Sydney to produce compelling, inspiring video content to get your message across.